Blush Salon + Spa, located within the Radisson Plaza Hotel in downtown Kalamazoo (MI), was renovated and rebranded to match their luxurious level of service that their staff provide to clients for hair, nails, and spa treatments. The design team worked to create a new, highly visible check-in with retail and waiting components, a custom six-station pedicure area, six full-height mirror salon stations, and renovated treatment spaces within the existing footprint.
Taking cues from the hotel lobby renovation and their brand concept: “Sophisticated Fun,” interior architectural elements were articulated throughout with the use of clean lines and details, ceiling planes, and a rich, monochromatic interior finish palette. An etched glass wall slices through a dark laminate custom millwork back wall at the reception desk creates a prominent entry and signage opportunity. Clients are introduced to the Blush experience through an open waiting area adjacent to the reception. Glass shelves float in the retail area to showcase the sustainable products that Blush offers to clients. High efficiency lighting was integrated throughout the retail area and over the salon stations for accurate color rendering. The interior finishes create a modern backdrop that is comfortable, inviting, and exciting, while providing ease of maintenance. Pops of pink damask wall covering and mirrors add energy and interest.